Titel
Processing news on social media. The political incidental news exposure model (PINE)
Autor*in
Jörg Matthes
Autor*in
Andreas Nanz
Autor*in
Marlis Stubenvoll
... show all
Abstract
This article outlines the Political Incidental News Exposure Model. The Political Incidental News Exposure Model understands incidental news exposure as a dynamic process and distinguishes two levels of incidental news exposure: the passive scanning of incidentally encountered political information (first level) and the intentional processing of incidentally encountered content appraised as relevant (second level). After encountering political information incidentally, recipients briefly check the content for relevance (i.e., first level). If content is appraised as relevant, recipients switch to more intensive processing (i.e., second level incidental news exposure). Importantly, second-level incidental news exposure is assumed to have stronger effects on political outcome variables like participation and knowledge than first-level incidental news exposure. The Political Incidental News Exposure Model further acknowledges intention-based (i.e., incidental news exposure while not looking for political news) and topic-based incidental news exposure (i.e., incidental news exposure while looking for other political news) and it conceptualizes incidental news exposure with respect to political and non-political content. Theoretical and methodological implications are discussed.
Stichwort
Incidental exposureincidental newspolitical knowledgepolitical participationsocial media
Objekt-Typ
Sprache
Englisch [eng]
Erschienen in
Titel
Journalism
Band
21
Ausgabe
8
ISSN
1464-8849
Erscheinungsdatum
2020
Seitenanfang
1031
Seitenende
1048
Publication
SAGE Publications
Erscheinungsdatum
2020
Zugänglichkeit
Rechteangabe
© The Author(s) 2020

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